Know what you own.
Buy smarter.
Live lighter.
EGURA is your personal inventory OS — one photo scans an entire room. Check before you buy, sell from your couch, and reduce waste effortlessly.
Try the Live ProductFree to use. No spam ever.
Three tools.
One inventory.
Point your camera at any room. Macro Scan detects dozens of items in a single photo — with names, estimated prices, and CO₂ impact. No manual entry needed.
Macro Scan · Gemini AI
About to buy something? Check your inventory first. EGURA instantly tells you if you already own it, shows the retail vs. secondhand price, and calculates how much you save.
Save money & reduce waste
Sell, swap, or gift items from your couch. List to your trusted network in one tap — no marketplace trips, no middleman fees. Circular economy from home.
Circular economyOwn less.
Live more.
Waste nothing.
The average European household owns thousands of items — most forgotten, many duplicated. EGURA brings clarity to what you have, helps you avoid unnecessary purchases, and lets you sell or swap from home — so nothing goes to waste.
Every item tracked reduces impulse buying. Every secondhand transaction displaces new production. Small decisions, compounding impact.
Your inventory data stays in the EU. GDPR by design, not by compliance. You own your data — always.
Share and trade within your circle. Friends, family, neighbors — a local circular economy that actually works.
Four steps.
Full control.
Point your camera at any room. Macro Scan detects items automatically — furniture, electronics, clothing, books — with estimated prices and CO₂ impact.
Each item gets a detailed record with category, condition, value, and environmental impact — structured for the upcoming EU Digital Product Passport framework.
About to buy something? Check your inventory first. Instantly see if you already own it and how much you save by skipping the purchase.
List items to your trusted circle from your couch. Friends and family get first access — no marketplace trips needed.
Start your inventory
today. It's free.
Works on any device — no download needed
Questions? Write to hello@egura.app
Built by someone who understands systems.
EGURA was founded by Arzu Topal — an Environmental Engineer with over 15 years of experience in foreign trade, logistics, and operational systems. The idea started when her daughter left for university, leaving behind a room full of perfectly useful, completely forgotten items.
That moment of clarity became a mission: make ownership visible so people can make better decisions — for themselves, their households, and the planet.
Systems thinking, lifecycle analysis, and resource efficiency — applied to the household.
Designed and built the entire EGURA platform — from AI integration to 5-language support.
Foreign trade, logistics, and incentive systems — real-world experience at scale.